No Light Tomorrow is coming soon (even sooner than I thought) and we’ve started sitting down (Ben and myself) to work out a promotional schedule for its release.
I’ve managed to do pretty well with my first book, The Space Between Houses, by making lots of connections and hitting up various events, and, most importantly, being available for any opportunity presented to me. It wasn’t easy though. Keeping motivated, doing research on events and staying prominent in the community becomes exhaustive. If it were just me pushing this next book, I would probably be looking at the same amount of success, but I’m not alone. Having a second person involved, who has as much interest in the book as I have, is going to pay off greatly.
The first thing up (for the public anyway) is the launch. Some of the ideas we’ve been throwing around lately have me super excited. I’ve been to a few book launches in the past few months and they have been…lacking. Some have been so poorly attended that once you removed the author’s family from the equation, there was only a few people there. Others had more people in attendance, but the launch itself was so painfully long and boring that the bulk of the crowd high-tailed it as soon as all the speeches and back-patting were over, blowing right past the table of books along the way. Now, it is still a bit early to reveal exactly what we have in store, but I can say that our launch is going to be a hell of a party, with some innovative ideas.
And that’s just the beginning!
We have an aggressive marketing campaign, lots of appearances and a book tour or two scheduled over the next six months.
Plus, besides all that, because of recent developments, we (again me and Ben) have finally decided to do something that we’d talked about for quite some time. This new endeavor will open doors for both us, as well as other talents in the community, and pave the way for any fringe work we produce in the future.
Like the title says, Big Things are on the horizon, so stay tuned!